Curious
The antidote to doomscrolling.
Curious is our substack exploring ideas, insights, and prompts across culture, creativity, and change. Each piece is written to help brand leaders cut through the noise, think long-term, and move from reacting to shaping.
Work in Progress with Zoë Thompson
Art has been giving me hope recently. I felt more inspired than ever to make art but also recognise the interconnected desires, hopes and struggles of artists globally.
Work in Progress with Gael Piñeiro Beiras
“People do their best work when they’re allowed to actually be themselves and have their own point of view, in any job, in any role.”
Work in Progress with Maria Izvestkina
“What excites me most is the return of craft in film…There’s something hopeful about watching filmmakers choose storytelling over spectacle and atmosphere over formula.”
Work in Progress with Remi & Bella
“I wish there was more optimism in the world. I know in this current time that feels like a very big ask and maybe I’m insane. But I do believe that as humans we will always get through periods of hardship and continue to evolve.”
Work in Progress with Matthew Knight
“Hirers can (and should) play a part in better supporting the mental health of their freelancers, so we’ve built a set of stepped principles which clients can consider.”
Work in Progress with Lydia Brearley
“There’s so much going on in the wider context of the world, it’s easy to get overwhelmed and just carry on doing what you’ve always done.”
Work in Progress with Anu Lingala
“It’s a signal that we may finally be reaching a real inflection point in our relationship with social media.”
Work in Progress with Charlotte Rubesa
“It's the first physical 'thing' I've ever made, there's something deeply satisfying about holding an idea in your hands.”
Work in Progress with Alison Feldmann
“We are deeply social animals who want to do good work, with people we enjoy, and be fairly compensated.”
Work in Progress with Phoebe Dodds
I wish people were able to have more fun, because we spend so much of our lives working, and we might as well enjoy it.
Work in Progress with Kaitlyn Davies
Working on the computer should be in service of working off the computer!
Work in Progress with Dagmara Reczka
“As the resident introvert, my New Year’s mantra is “the price of community is your own inconvenience” and I love seeing this sentiment echoed in more and more digital content and conversations around me. “
Work in Progress with Marieke Neleman
“I would love to see the world changing to people being able see other perspectives than their own. I really think we would have less problems in the world if we accept that multiple perspectives on one thing can exist and even be true at the same time.”
Case in Point
Real work. Real outcomes.
Case studies of how we’ve helped brands and teams move from uncertainty to action.
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